Vault49's Making of the Inspire Magazine Cover
From the start, Vault49 wanted their Inspire Magazine cover to mirror how the agency works. [Adobe Inspire Magazine was renamed Adobe Create Magazine in the fall of 2015.]
“There’s a randomness to our process,” says senior designer Luke Choice, “rather than a predetermined path. Because of the combination of artists in the studio, each with their own strengths, you get unexpected results when we collaborate. ‘Surreal chemical reaction’ best describes how the studio operates.”
So that’s what Vault49 created: a chemistry set on acid.
And finally, they created this: